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If the U.S. economy falls into a full-fledged recession, newspapers will become more dependent on the only revenue stream likely to keep growing -- cash from their digital businesses, a Gannett company executive predicted at the Audit Bureau of Circulations' (ABC) annual meeting on Thursday.
- Saved By: Kimberley McKee and the_wako_kid
- Tags: abc , advertising , media , newspaper , newspapers , online advertising , circulation , audit bureau of circulations , news outlets , ad buyers , and engagetment
- Groups: Advertising, Online Advertising, Journalism and media, and Newspaper.
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