Posted by pkrf1end, at 08:12AM 10/06/08 and by 1 others:
Bank buyouts raise question of names for venues
Note:
Performance venues love blockbuster events, but not the kind that are currently affecting their naming-rights partners. The stunning takeovers of big banks like Washington Mutual (WaMu) and Wachovia are forcing venues with long-term naming-rights deals with these institutions to grapple with unexpected branding challenges.
tags: buyouts
groups: in Mergers & Acquisitions